The secret practice of data harvesting that has corrupted the internet is heading for the television like a tsunami. Network traffic analysis of Smart TVs, Dongles, Amazon Fire stick show an alarming level of data shared with advertisers, manufacturers & social media platforms. (Facebook, Google, Netflix, etc)

Advertising companies have always wanted to know which programmes are most viewed but Smart TV services can supercharge this process by offering insights & deep understanding into what viewers are watching in real time.